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Sunday, July 21, 2013

I Work in Retail...

I've been aching to get my jewelry into a retail setting for a while now.  But,  I wasn't really sure if anyone would want my jewelry on their store shelves.  I can be so afraid of rejection.
 I asked a friend if she knew of any retailers locally that did consignment for artisan jewelry.  She mentioned a place in downtown Des Moines, a little boutique called Green Goods for the Home (however, if it were me I'd call it Green Goods for Yourself as the bulk of their merchandise seems to be accessories, jewelry, lotions and really cool bags to keep your stuff in.)  They specialize in fair trade items, local art, natural products that are earth friendly.

So I decided to take a chance. A cold call, if you will.
I sent the shop owner an email along with a few pictures of some of my latest work.
I quickly got a response.  A very positive one. Her sister-in-law is the in house artisan jeweler and she wanted to talk it over with her.  As luck would have it, she loved my jewelry as well. She asked me to come in with my jewelry and we agreed on a time.  That evening, I went to a craft store to buy a few things for my display when I was approached by a nicely dressed woman. She asked me if I made the jewelry I was wearing. I told her yes. She explained that she owned a store and that she loved my style and thought my jewelry would be a perfect addition to her shop.  I gave her my card.

When it came time for my appointment at Green Goods I brought all of my jewelry to the counter and I talked about each piece.  I got a lot of positive feedback.   While I was talking to the shop owners about my jewelry a woman came up and bought one of my Viking Knit bracelets.  I think that's a good sign. They took me upstairs where I was shown a lit display cabinet where all of my jewelry would be displayed. It was far more than I ever anticipated. I spent the next two hours setting up my display. RAGBRAI is coming through Des Moines this week, I hope I can sell some jewelry to some of the folks who are passing through.

If I can keep this momentum going, I will be a very happy lady.

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